A New Way To Pout!

A New Way To Pout!

A new breed of lip liners have made big waves in the beauty industry, changing the way we wear our lippy!

It’s time to redefine our lips, literally, as lipliner has stepped up a gear and is no longer just used for lining the lips and prepping for lipstick application, we introduce you to a new generation of lipliners developed to contour, plump and even add texture to your pout.


Yes you read it right; lip contouring is officially a ‘thing’ and makes a big impact on shape of your lips. Just like you would contour your face in order to sharpen up your cheekbones and enhance them, contouring your lips has the same effect when using the right lip pencil and special trick.

HOW TO: Apply a darker shade of liner slightly outside of the lip line at the cupids bow and lower bow and then fill in the lips with a slighter lighter shade of pencil to create a perfectly contoured pout!


Fed up of the dreaded red lip bleed? An invisible primer will put a stop to this annoying lipstick / lip-gloss trait once and for all!

HOW TO: Apply the primer before your chosen lippy and this will keep your colour in place with zero bleed! We love Mac’s ‘Prep + Prime’ it adds moisture, smooth’s and refines –


The ombre lip trend is in the spotlight right now and has been incredibly popular with fashion designers including Dior, Jason Wu and Miu Miu showcasing the statement beauty trend on the catwalk for the last few seasons, but you don’t have to be a supermodel to wear this trend and it’s the perfect power lip to add some drama to your overall look.

Makeup Artist Jourdan Walker shares her expert tips on how to create this look- ‘To create the ombré lip take a darker shade lining the shape of your lips and blending inwards, then take a lighter shade and apply in the centre of the lips and blend to the darker tone. The key here is to blend!! This ombré effect can be created with any colour in any order. The end result looks fabulous for festivals especially with Coachella festival coming up you will see a lot of ombré lips this season!’


Lipliners not only have the ability to redefine and reshape your lips to make them look amazing, but also has unbelievable holding power and create the most gorgeous matt finish!

HOW TO: Apply your lipliner all over the lips for the very best results, this will make the colour last all day. We recommend choosing a lipliner with added humectant to keep lips hydrated as lipliners can sometimes dry the lips.


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